We identify and support highly talented people
Solving a meaningful and quantifiable problem
Addressing large and growing markets
Using technology to gain a defensible advantage
At Brightstone, we fundamentally like large problems that are amenable to technological disruption. We seek out defensible advantages: proprietary and protected technological advances, business model innovations, and unique partnerships. Most importantly, we invest in “A” teams and founders with a demonstrable history of development/traction. We invest more in people than in a specific plan, because plans often change.
Knowing and doing what it takes to foster winners
We are in the company-building business, not the “deal” or “investment” business. We have a history of leveraging relationships to build teams, attract partners and customers and help build significant businesses. We are active partners who do everything we can for our portfolio companies and have not forgotten how to hustle. We get our hands dirty.
We prefer brutal honesty to “Minnesota niceness”. We seldom vote against management teams in our board roles, but we can have strong opinions. We will challenge you without confronting you. Once we pick a management team, we back it and don’t second-guess it. We are less about sweet talk and more about helping you build a business. We are definitely not about controlling ownership in your business.